VBET acquires PariMatch brand: deal details

VBET has announced the acquisition of the PariMatch brand, which is subject to sanctions by the President of Ukraine. Information about the deal was published on the LinkedIn page of Growe, the owner of the "PARI MATCH" brand. According to the statement, from December 2024, PariMatch will begin operating under the VBET brand, and customers will be gradually migrated to the new platform.

Anton Rublevsky, CEO of Growe, noted: "Для нашей компании это первая успешная продажа готового бизнеса" (For our company, this is the first successful sale of a ready-made business). 

However, shortly after publication, the news disappeared from Growe's LinkedIn page, although copies are still available in Google search results and on the Gamblinginsider website. This unexpected turn of events raises questions: why was the information about the deal removed so hastily?

Possibly, VBET fears complications arising from the acquisition of a company subject to Ukrainian sanctions. As further comments from the parties remain unavailable, one can only speculate about the reasons for such a hasty removal of the news.