Ukrainians change blackout defence strategy: demand for high-capacity backup equipment rises

Ukrainians change blackout defence strategy: demand for high-capacity backup equipment rises
Ukrainians change blackout defence strategy: demand for high-capacity backup equipment rises

Sales statistics in early autumn

Prolonged power outages have forced Ukrainians to reconsider their approach to ensuring backup power for their homes. According to the press service of the Fokstrot chain, consumers are mass-switching to more powerful and expensive equipment. A comparison of indicators for the first eight days of November with the first week of October 2026 demonstrates significant dynamics: generator sales increased by more than four times, while demand for charging stations rose by 2.25 times.

Price and volume dynamics

Increased interest in backup power supply has been recorded throughout the autumn. In October, the number of charging stations purchased exceeded the figures for the same month in 2025 by 70%, while generator sales grew by 59% compared to September. Overall, in early November, generator sales growth reached over 320%, and charging stations — 125%.

The average check for goods is also changing. The cost of charging stations increased by 43% over the year, reaching the mark of 45,000 hryvnias. Generators became more expensive by an average of 33%, with their price reaching 28,000 hryvnias. Company representatives explain this not only by price changes but also by a shift in demand structure: buyers are increasingly choosing more powerful models capable of supplying electricity to household appliances during prolonged outages.

Trends in equipment selection

The largest increase in sales was recorded for medium-capacity charging stations of 2001–2500 Wh — in October, 7.8 times more were purchased than last year. Models with a rating of 2501–3000 Wh became five times more popular, while devices with a capacity of over 3000 Wh — 3.3 times. Meanwhile, demand for compact solutions is shrinking: sales of stations with a capacity of 601–1000 Wh fell by 62%, and models up to 600 Wh — by 20%.

The brand Marstek became the leader in the number of charging stations sold in the chain. Among other popular manufacturers, EcoFlow, Bluetti, and Anker remain. In the generator category, devices with a power of 3–5 kW are in the highest demand, with consumers increasingly preferring inverter models.

Development of comprehensive systems

Demand is also growing for more complex solutions for autonomous energy supply. From September to October, inverter sales increased by 145%, while battery sales have more than tripled since the beginning of autumn.

Comments

No comments yet. Be the first!

Leave a comment

Links are not allowed in comments. The editors may remove comments without explanation.
Back to top ↑